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Plus, details on searches and followers for other brands like Bubble Skincare, Huda Beauty and Sol de Janeiro.
May 12, 2024
By: Lianna Albrizio
Associate Editor
Cosmetify has released its new 2024 Cosmetify index, highlighting the most popular beauty brands, the biggest beauty influencers and retailers, each country’s favorite beauty brand and which brands have been on the rise in the last 12 months. Per their research, the most searched brand in the last year was Korean skincare brand Oh K!, with 73.4 million searches worldwide. Oh K! is a brand that has become synonymous with the global fascination for K-beauty products. In tallyin...
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